The rapid success and expansion of over-the-top (OTT) video service providers like Netflix and Amazon Prime Video have raised concerns among traditional video service providers like broadcasters, cable providers, and studios.

Traditional video service providers are embracing digital change and shifting to the Cloud in order to stay competitive. They are also developing and launching their own OTT services and platforms. They are currently working to deliver fast content directly to clients on various devices.

An OTT platform requires a lot of laborious development and deployment. You must not exclude any crucial element that will compromise the user experience. Your OTT platform’s success hinges on how well it engages users. experience, which you can only provide after careful Quality Assurance testing.